Protecting your most valuable asset – your family’s financial future

Why NADA Dealer Life Insurance?

As a member of an exclusive NADA dealer-owner group, you’re eligible for NADA Dealer Life — a term life insurance program endorsed by NADA with coverage issued by The Prudential Insurance Company of America.

As a dealer, you need ample and affordable term life insurance for buy-sell agreements, key-person insurance and other business planning strategies.

Like any good financial planning tool, the Dealer Life Program gives you flexibility. You can purchase coverage that best fits your family’s needs, up to $2 million.

Coverage cannot be canceled due to age as long as:

• You and the dealership meet the qualifications listed;
• The program remains in force; and
• Premiums are paid on time.

To qualify for the Dealer Life Program, you must be:

• A member of NADA with a factory-approved new car or truck franchise;
• An owner of at least 10 percent of the dealership’s corporate stock, or named in a successor or nominee addendum for 10 percent ownership;
• Actively working at least 20 hours per week, or 1,000 hours per year in the business of the dealership;
• Under the age of 70; and
• Able to submit evidence of good health satisfactory to Prudential.